Xtep International Holdings was founded in 1987, with the Xtep brand launching in 2001. The company listed on the HKEX Main Board in June 2008 (Stock Code: 1368). It is a multi-brand sportswear group engaged in the design, R&D, manufacturing, marketing, and brand management of footwear, apparel, and accessories for adults and children. Following the strategic divestment of the K·SWISS and Palladium businesses in November 2024, the group refocused squarely on running, reinforcing its core identity as "China's No.1 Running Brand."
Its brand portfolio now centers on three pillars: the mass-market Xtep main brand, and the professional performance duo of Saucony and Merrell. For FY2025, revenue rose 4.2% to RMB 14.151 billion, while net profit attributable to ordinary shareholders grew 10.8% to RMB 1.372 billion, marking a record high. Net cash surged 73.4% to RMB 1.707 billion. The professional sports segment was the standout performer, growing 30.8% to RMB 1.636 billion (11.6% of group revenue), driven by Saucony's robust double-digit same-store sales growth and strong online momentum. As of December 31, 2025, the group operated 6,357 Xtep adult stores, 1,488 Xtep Kids stores, and 175 Saucony stores across mainland China and overseas, supported by a distribution network exceeding 8,000 outlets. The company has maintained a dividend payout ratio of 50% or higher for 18 consecutive years.
特步国际控股有限公司始创于1987年,特步品牌于2001年正式创立,并于2008年6月在港交所主板上市(股票代码:1368)。公司是深耕成人及儿童运动鞋服、配饰的设计、研发、制造、营销与品牌管理的多品牌体育用品集团。继2024年11月战略性剥离盖世威(K·SWISS)与帕拉丁(Palladium)业务后,集团全面聚焦跑步赛道,夯实“中国跑步第一品牌”的核心定位。
目前品牌矩阵主要包含三大支柱:面向大众市场的特步主品牌,以及主打专业运动的索康尼(Saucony)和迈乐(Merrell)。2025财年,集团营收达141.51亿元人民币,同比增长4.2%;普通股股东应占溢利同比增长10.8%至13.72亿元,创下历史新高;净现金大幅增长73.4%至17.07亿元。专业运动板块表现最为亮眼,营收同比增长30.8%至16.36亿元,占集团总收入的11.6%,主要得益于索康尼的双位数同店销售增长及线上渠道的强劲势头。截至2025年12月31日,集团在中国内地及海外共运营6357家特步成人门店、1488家特步儿童门店及175家索康尼门店,分销网络门店总数超8000家。公司已连续18年将派息比率维持在50%及以上水平。