Recently, Haier Smart Home's Fisher&Paykel Innovation Park was officially completed in New Zealand. The park will be put into use in October this year. The park undertakes the dual headquarters functions of Fisher&Paykel's global headquarters and Haier Smart Home Australia New Zealand regional headquarters.
For Fisher&Paykel, the new park will achieve a leap in research and development capabilities, comprehensively enhancing its comprehensive strength in cutting-edge research and development, industrial design, engineering, product intelligence, home appliance testing, renewable energy, and smart home solutions. For Haier Smart Home, the new park is an important pivot for its global smart home strategy and a significant carrier for its deep globalization layout. It will accelerate the localization of its ten major capabilities, including research and development, manufacturing, and logistics, in the Australian and New Zealand markets, empowering both the Australian and global markets in both directions.
The new park is located in Auckland, the birthplace of the Fisher&Paykel brand in 1934, covering an area of nearly 23000 square meters. The core of the park is a three story heavy-duty wooden office building, which won the WAFX Building Technology Award at the World Architecture Festival in 2023. Connected to the office building is a double decker R&D testing area of approximately 5000 square meters, which closely integrates product design, sampling, and testing.
近日，海尔智家旗下斐雪派克创新园区在新西兰正式建成。该园区将于今年10月份投入使用。园区承担着斐雪派克全球总部、海尔智家澳新区域总部“双总部”职能。
对于斐雪派克而言，新园区将实现研发能力的跃升，全面提升在前沿研发、工业设计、工程、产品智能化、家电测试、可再生能源及智慧家庭解决方案等领域的综合实力。对于海尔智家而言，新园区是其在全球落地智慧家庭战略的重要支点，也是其深度全球化布局的重要载体，将加速研发、制造、物流等十大能力在澳新市场的本土化落地，双向赋能澳新市场和全球市场发展。
新园区选址于1934年斐雪派克品牌诞生之地奥克兰，占地近2.3万平方米。园区核心为三层重型木结构办公楼，该建筑方案曾在2023年获世界建筑节WAFX建筑技术奖。与办公楼相连的，是一座约5,000平方米的双层研发测试区域，使产品设计、打样与测试紧密衔接。
Daniel Witten Hannah, CEO of Fisher&Paykel Appliances, said, "This is a key investment that will determine the company's future development. In the past few years, we have launched a new generation of high-end home appliances and whole house solutions. Now, we have created a new environment around talent, insight, brand, culture, and capability, allowing creativity to run through and accelerating the birth of the next breakthrough
It is worth mentioning that the construction and operation of the new park fully adhere to the concept of sustainable development. The heavy-duty wooden structure of the main body of the office building achieves a "carbon surplus" during the construction phase. The solar photovoltaic panels installed throughout the area fully cover the annual electricity consumption of the office building. This not only embodies the brand's low-carbon development proposition, but also fully demonstrates its technical strength in the fields of photovoltaic power generation and interconnected energy systems.
With high-quality products and system solutions, Haier and Fisher&Paykel continue to solidify their position as the top two brands in Australia and New Zealand. After the new park is put into use, it will empower Fisher&Paykel's home solutions and Fisher&Paykel's zero carbon smart home research and development institute, promoting the expansion of Fisher&Paykel's technology boundaries from a single household appliance product to the fields of smart home ecology, interconnected technology, energy management, and clean energy solutions, better meeting the global market's demand for green and smart living.
斐雪派克电器首席执行官Daniel Witten-Hannah表示：“这是决定公司未来发展的关键投资。过去几年，我们推出了新一代高端家电及全屋解决方案。如今，我们围绕人才、洞察、品牌、文化和能力打造了全新环境，让创意贯穿始终，加速下一个突破的诞生。”
值得一提的是，新园区的建设与运营全程贯彻可持续发展理念。办公楼主体重型木结构实现建造阶段的“碳盈余”，全域铺设的太阳能光伏板，年发电量完全覆盖办公楼全年用电，既落地品牌低碳发展主张，也充分展现其在光伏发电、互联能源系统领域的技术实力。
凭借优质的产品与系统方案，海尔、斐雪派克持续夯实双品牌澳新TOP1地位。新园区启用后，将赋能斐雪派克家庭解决方案与斐雪派克零碳智能家居研发研究所，推动斐雪派克技术边界从单一家电产品，延伸至智能家电生态、互联科技、能源管理与清洁能源解决方案领域，更好地满足全球市场绿色、智能居住需求。
(Using AI translation)
（使用AI翻译）
